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onLine examines all things related to philanthropy and "being online": online marketing, online fundraising, Web 2.0 technologies, new tools, new issues, and new strategies to help nonprofits find their audience, philanthropists find their causes, and technologists and marketers understand the Web.

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February 20, 2008

Video: Starbucks to Honor Ethiopian Coffee Farmers

With the help of various supporters, Oxfam America and Starbucks have ended their long battle to allow  Ethiopia's coffee sector to brand their own coffees, which would in turn give Ethiopians more rights to control their brands.

"Starbucks is one of the first in the coffee industry committing to sign a licensing agreement with Ethiopia. With these agreements in place, Ethiopians could build the value of of their coffees and capture a greater share of the retail price for their farmers." - Oxfam America

The video below features a 'thank you' from Oxfam America President Raymond C. Offenheiser as well as an Ethiopian coffee producer, bringing home the point of this great new opportunity as well as the benefits it provides to both the producer and consumer.


February 06, 2008

Podcast: Can we support a candidate?

It's undeniable that this election year is perhaps the most attention grabbing and exciting one in years. This same excitement has increased passions in people and organizations towards one candidate, however, as a nonprofit, is there a liability in publicly endorsing someone?

It makes sense that a nonprofit may want to endorse a candidate who has made it a point to support a nonprofit's cause- but are there limitations? Have guidelines been setup?

Tim Mooney at Nonprofit Law Podcast tackles this in his most recent podcast title, "Can a candidate use our space?"

Listen to it here.

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