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onLine examines all things related to philanthropy and "being online": online marketing, online fundraising, Web 2.0 technologies, new tools, new issues, and new strategies to help nonprofits find their audience, philanthropists find their causes, and technologists and marketers understand the Web.

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September 29, 2008

Google's Birthday Giveaway

Google is giving away $10 million to celebrate their 10th birthday. Project 10100Sign up now for your organization to win.

Learn more by watching their video:

September 22, 2008

YouTube's Nonprofit Program Videos

By now, you should be well aware that your organization needs to engage site visitors and constituents with video. YouTube's Nonprofit Program is very good resource for displaying video on your site and using their social networking tools to create your own branded channel.

YouTube has also created two new channel resources to help nonprofits use YouTube in their communications strategies. YouTube's Agent Change examines activism and video, while Google For Nonprofits provides instructions and great case studies for using Google's nonprofit resources. Both are worth bookmarking for future reference.

Here are two videos to explain how these resources can help your organization:

YouTube's Agent Change

Google 101 Implementation

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